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More from the On the Baseline Archives
Tennis Channel Extends French Open Rights Agreement Through 2022
For Next Decade Network to Remain Home of Roland Garros, Sport’s Most Prestigious Clay-Court Championship and First of the Summer Season’s Three Coveted Majors
Francesco Ricci Bitti re-elected ITF President
The ITF announced that Francesco Ricci Bitti has been re-elected President of the International Tennis Federation for a fourth term (2011-15) at the 2011 ITF Annual General Meeting in Bangkok, Thailand on Friday 23 September.
Francesco Ricci Bitti re-elected ITF President
The ITF announced that Francesco Ricci Bitti has been re-elected President of the International Tennis Federation for a fourth term (2011-15) at the 2011 ITF Annual General Meeting in Bangkok, Thailand on Friday 23 September.
Tennis Legend Steffi Graf Takes Part in Longines Women Who Make a Difference Awards and Longines Center Court for Kids Clinic in Harlem
Graf Presents Awards at Third Annual Dinner then Rallies with Youth in Harlem
WTA Fans Love Social Media
· Maria Sharapova most popular on Facebook with more than 5.3 million fans
· Serena Williams leads Twitter following with 2.1 million fans
Stacey Allaster to be Inducted into the Rogers Cup Hall of Fame
WTA Chairman and CEO to be honored during Rogers Cup presented by National Bank along with tennis greats Andre Agassi and Jimmy Connors
Rolex Signs on as Official Timekeeper of TEB BNP Paribas WTA Championships in Istanbul for 2011 – 2013
One of the world’s most iconic brands joins WTA’s season finale. WTA’s sixth major sponsorship deal since March 2010 continues commercial momentum
WTA Partners with British Fashion Council Deepening Link Between Women Tennis and Fashion
Leading and emerging British designers including Burberry, Stella McCartney, Vivienne Westwood, Giles Deacon, Matthew Williamson, Hussein Chalayan and David Koma create customised dresses for stars of women’s tennis. The dresses are to be auctioned off for benefit of WTA charities and BFC Princess of Wales Charitable Trust
WTA Signs BNP Paribas and TEB as Joint Title Sponsors of Year-End Championships in Istanbul
The WTA’s fifth major sponsorship deal in 12 months highlights continued commercial success.
HSBC Bank Brings Wimbledon to NYC with Complimentary Activitiees June 20 – 24
Champions Monica Seles & Jim Courier To Play Tennis with Fans at June 20 Kick-off Event at Rockefeller Center
Chris Evert Joins ESPN’s Tennis Broadcast Team
Hall of Famer to Serve as Analyst at Wimbledon & US Open
The WTA ‘Strong is Beautiful’ Global campaign sneak peak…Kim Clijsters
The WTA has unveiled a new global advertising campaign, “Strong is Beautiful”, featuring both current and next generation stars of the sport. The campaign includes TV, print and digital ads along with social media applications, and will be unveiled across 80 markets over the next two years.
The WTA ‘Strong is Beautiful’ Global campaign sneak peak…Li Na
The WTA has unveiled a new global advertising campaign with the tagline “Strong is Beautiful”, featuring both current and next generation stars of the sport. Watch On The Baseline over the next few days to see a sneak peak of all of the TV commercials. The campaign includes television, print and digital ads along with social media applications and will be unveiled across 80 markets over the next two years.
